After my time in Ghent, I moved back to Bucharest, Romania as part of a broader personal and professional reset.

A long-term personal chapter in Belgium had come to a natural close, and I wanted to return home, reconnect with my base, and build the next phase with more independence, clarity, and ownership.

That move also gave me the space to build re_iterate: a hands-on model that translates enterprise SaaS Customer Success into digital strategy, website builds, positioning, client advisory, and long-term partnership building.

I moved to Ghent, Belgium for a twofold reason: first, professional development and second, to be with my partner, at the time, who was living there.

I wanted more direct exposure to customers in the BENELUX region, a broader international SaaS context, and the chance to keep sharpening my customer success craft in a high-pace environment.

I first read about Sustainalytics before the Morningstar acquisition, through Ziarul Financiar and the Financial Times. The ESG space genuinely interested me, especially sustainability, DEI policies, and the question of whether those programs were producing meaningful business and social outcomes.

When a Customer Success role became available, I applied, went through seven interviews, and landed the role. It was a move from cloud commercial execution into a fast-growing data and research business where customer education, executive alignment, and value realization mattered deeply.